Who doesn’t love getting packages in the mail? Every surprise is a celebration, a well-deserved treat that offers some respite from the everyday humdrum. Considering all the joy and delight a surprise package elicits, the skyrocketing popularity of monthly subscription boxes is largely straightforward.
Notably, the most successful companies spearheading the subscription box trend pay meticulous attention to their packaging. This isn’t simply a cover for their box, but an attempt to sustain the excitement and anticipation that comes with opening every beautiful surprise. These boxes are works of art that delight the recipient even before they’re opened.
For anyone unaware of the subscription box phenomenon exemplified by companies like Nicely Noted, the premise is simple. A user signs up for a monthly fee and usually completes a short survey about their tastes and preferences. After that, the subscriber gets a box of personally selected goodies delivered right to their doorstep every month.
Each package is a tiny mystery, and the anticipation and suspense makes each surprise that much better. These packages are often a far better value than purchasing the items individually, and they offer chance to try sample exciting new products.
Most subscriptions cater to very specific interests. This allows brands to create experiences that will truly resonate and delight their buyer’s personalities—and their packaging is a big part of this. Take a look at five subscription with boxes that are almost as delightful as what’s inside!
5 Subscription Boxes People Can’t Resist
With Snack Boxes for $20/month, Pantry Boxes for $30/month, and Signature Boxes for $40/month, Try the World offers an assortment of mouth-watering gourmet snacks, drinks, and ingredients that are delivered to your doorstep every month.
Based on your Palate Profile, Club W delivers 3 bottles of wine, starting at $13 a bottle ($39 total) plus a $6 flat shipping rate. They work directly with winemakers to get you better quality at a lower price. Satisfaction is guaranteed and you can even manage your account via their phone app!
Unlike most subscription services, FabFitFun is a seasonal box sent out four times a year, but it packs a lot in its quarterly punch! For $50 each or $180 for a full year, FabFitFun delivers a mix of full-size beauty, fashion, fitness, wellness, and home treats for subscribers to enjoy. Each box touts a $200 value!
The one that started it all! Birchbox offers both a monthly women’s beauty box for $10, with 5 beauty samples, and a men’s box for $20 that contains 4 samples and a lifestyle product.
BarkboxWho says humans get to have all the fun? Barkbox will ship your furry best friend a monthly box of dog goodies, including toys and healthy treats for as little as $19 a month. All you have to do is pick your dog size and the duration of your plan (1, 3, 6, or 12-month), and it’ll be delivered to your doorstep.
Got Your Own Subscription Box Idea?
There are over 600 of these services today, with millions of subscribers eager to get a new surprise every month. However, the firms that are most successful are those who know how to think outside the box.
As a local box manufacturer and printer, Racer Boxes can create a small customized mailer that really delivers the unique experience you offer. Contact us at (604) 270 – 8205 or
ra********@gm***.com
to learn more.
