We talk a lot here about cardboard boxes, which are generally used for packing and mailing products. But depending on the type of product you work with, it is quite likely that you will also need another packaging – a folding carton box, normally used to pack food, cosmetics and even cleaning products, such as…
Did you know that most consumers prefer companies that work with cardboard packaging? At least that’s what a survey with 2,000 US consumers in 2020 indicates – it was made by Toluna, a company responsible for online opinion polls. Paper and cardboard packaging were voted the participants’ favorites, especially because of the possibility of composting…
If you are thinking about opening an online store or even if you have a company that works with the delivery of local items (a grocery store, mini market or a bakery, for example), it is likely that the packaging of these items was one of the first items you thought about, right? After all,…
Do you sell fresh products such as vegetables, fruits or even other fresh food and plant seedlings? Currently, this is a segment that has been growing a lot – small producers are increasingly selling their products not only at specific markets but also directly to consumers, especially via social networks. And if products need specific…
The terms “ecological” and “green” are not new when it comes to sustainable packaging. In fact, over the past 10 years, the entire supply chain has been demanding environmentally friendly packaging with a minimalist design. Why? Because minimalist packaging has proven to have a huge influence on consumers’ purchasing choices. A survey on sustainable packaging…
Decorative objects such as paintings, posters and illustrations are among those that consumers buy a lot online. And for the posters to arrive intact until their final destination, it is necessary to use packages of adequate size and indicated for fragile products. However, what is the best way to pack a painting that has a…
The right choice of packaging for e-commerce plays a strategic role in reducing costs and the customer experience. Much more than protecting goods for transportation, packaging influences the logistics and revenue of your virtual store. In this article, we will talk about the influence of the right packaging for closing orders and building customer loyalty….
That buying at wholesale is the best option for those who have a business, nobody doubts: the possibility of buying in large volume means that unit prices fall, generating savings and opportunity for profit. And it is obvious that this is also true for the packaging sector – check below 5 advantages of buying directly…
Working on environmental issues can be important for a company for several reasons. Sustainable packaging is not just a way for you to agree with something you believe in and that will contribute to the future of the planet. It is also a solution that meets the new consumer behavior, increasingly aware and updated in…
Your packaging is the first contact with your customers, and it can significantly help in the first impression and settings of your customer relationship. Your customer journey experience with your business encompasses the packaging choice once it can convey the right impression and the right message about your brand. Some characteristics are essential when it…